How Would You Inform People About New Hair Loss Treatments?

Dear Dr.,

If a new product came to market that was substantially better/more effective than propecia and rogaine for treating hair loss, how would you go about informing people of it through your blog and practice?

I’d just simply tell them and post on the blog. I don’t hide new treatments that are proven safe and effective, but I am not going to promote the iffy ones that make unproven claims. We write about pretty much everything on here.